Square
Speedster Pizza – Online Ordering & Delivery Platform
Speedster Pizza, an extension of the Speedster Delivery Services brand, needed a robust and easy-to-use online ordering platform that seamlessly integrated with their existing delivery network. The goal was to create a site that not only reflected their vibrant brand identity but also made the ordering process as quick and intuitive as their delivery service.
- Client
- Speedster Pizza – A Brand of Speedster Delivery Services
- Year
- 2024
- Industry
- Food & Beverage / Quick Service Restaurant
- Platform
- Square Online (Custom Branded Build)
- Built with
- Square
Overview
The project involved building a fully branded Square Online store with complete payment gateway integration, POS synchronization, and pickup & delivery management. I also integrated their Instagram feed directly into the website, allowing customers to see fresh menu updates and promotional content in real time.
Objectives
- Develop a frictionless online ordering system for pizza delivery & pickup.
- Integrate Square POS for real-time inventory and order syncing.
- Enable multiple secure payment methods including cards and digital wallets.
- Connect Instagram feed to the site for social engagement and promotions.
- Ensure a mobile-first design for on-the-go ordering.
- Optimize the checkout flow to reduce cart abandonment.
My role
- Full Square Online store setup and branding
- POS and payment gateway configuration
- Menu structuring and customization options setup
- Instagram feed integration
- Mobile optimization and checkout flow refinement
Tech stack & tools
- Square Online for storefront & e-commerce
- Square POS Integration for real-time order syncing
- Stripe via Square for secure payment processing
- Instagram Feed Embed for live updates
- Custom CSS styling for brand consistency
- Mobile-optimized layout for fast ordering on any device
Ordering & Menu System
Designed a menu-driven interface with:
- High-quality product images and descriptions
- Size and topping customization options
- “Add to cart” without page reload for faster selection
- Real-time stock and availability syncing with POS
Pickup & Delivery Integration
Configured a dual fulfillment model so customers can:
- Track order status via Square’s order management system
- Select between pickup or doorstep delivery
- Choose delivery slots based on availability
Social Media & Engagement
Integrated a live Instagram feed on the homepage to:
- Showcase new menu items
- Display promotions and offers
- Boost brand engagement through user-generated content
Mobile-First & Performance Optimization
Engineered for speed and usability:
- Tap-friendly menu navigation
- Quick access to cart and checkout
- Minimal steps from selection to payment
- Optimized image loading for mobile data
Project Highlights & Achievements
- Built a fully branded online store using Square Online.
- Integrated POS and online ordering for real-time syncing.
- Streamlined pickup and delivery workflows.
- Connected social media directly into the sales funnel.
- Optimized for mobile-first customers ordering on the go.
“The online ordering and delivery platform Aneeb developed has transformed our business. It’s fast, user-friendly, and integrates perfectly with our kitchen operations.”